
Willow Tree Associates
Specialist coaching for ambitious retail and leisure-based companies

Willow Tree Associates
Specialist coaching for ambitious manufacturers, retail and leisure-based companies ready to increase profit, improve performance, and build resilient, customer-driven businesses.
The retail and leisure sectors move fast. Margins are tight, customer expectations evolve constantly, and competition is relentless.
I work exclusively with businesses to help you develop your strategy, strengthen your team, and drive sustainable growth.
Practical Experience
With years of hands-on experience in the retail and leisure industries, I understand the challenges you face, from fluctuating footfall and staffing pressures to rising costs and shifting consumer behaviour. I’m a business coach focused on helping you improve performance, solve problems, and unlock growth opportunities.
This isn’t theory. It’s grounded, practical coaching built around what works on the shop floor, in venues, and across multi-site operations.
I partner with business owners, directors, and senior managers to:
Improve commercial performance
Build high-performing teams
Strengthen leadership capability
Create clear, actionable growth plans


Coaching
1:1 Business Coaching
Tailored sessions focused entirely on your goals, challenges, and opportunities. We work together to identify opportunities, solve problems, and implement change that delivers measurable results. We identify what’s holding you back and create a clear path forward.
Multi-Site & Operations Coaching
For businesses managing multiple locations. Improve consistency, accountability, and performance across every site.
Leadership Development
Equip your managers with the skills to lead confidently, motivate teams, and deliver results in high-pressure environments. Build a team that performs without relying on you for everything. Develop stronger leadership habits and improve communication.
Performance & Profit Improvement
Identify where profit is being lost and implement strategies to increase margins, conversion, and customer spend. Stay focused and consistent with structured support that keeps you moving forward.

Commercial Broker Service
We provide a targeted introduction service connecting businesses with reputable commercial brokers suited to their specific needs. Whether you are seeking financing, insurance solutions, property transactions, or specialist advisory services, we identify and introduce you to brokers with the relevant expertise.
Through our established network of vetted brokers, we help streamline the search process, saving you time while improving the quality of outcomes. We focus on building long-term relationships, ensuring you have access to trusted professionals as your business evolves.
Our services include:
- Access to a curated network of experienced commercial brokers
- Introductions aligned to your specific sector and requirements
- Timesaving, efficient matching process
- Ongoing support to ensure productive broker relationships
Professional Services
Business Disposal
W T Associates provides comprehensive advisory support throughout the disposal process. Our focus is on maximising shareholder value while minimising operational disruption, ensuring transactions are structured efficiently from both a commercial and tax perspective.
Management Buy-Out/Ins (MBO/MBI)
W T Associates provide end-to-end advisory support throughout every stage of the MBO process, delivering commercially focused guidance while allowing business owners to remain focused on day-to-day operations.
Our services include:
- Assessing the feasibility and viability of the proposed transaction
- Preparing detailed business plans and financial forecasts
- Assisting with acquisition finance and funding solutions
- Transaction advisory services, including due diligence, financial modelling, and negotiations
- Succession planning, from family business transitions to wider strategic planning
Through our established relationships with lenders, private equity providers, and alternative funding sources, we facilitate access to capital and support the successful completion of transactions.
Contact Willow Tree Associates
Looking to evolve your business?
We work with businesses to help you develop your strategy, strengthen your team, and drive sustainable growth. Get In touch with us today.
